Best Buy has pushed deeper into early Black Friday territory with a fresh Week 2 drop of Doorbusters, delivering steep discounts across televisions, laptops, gaming gear, phones and even appliances. The new batch of offers — part of the retailer’s plan to release rotating doorbuster rounds every Friday in November — went live Friday and runs through the weekend, giving shoppers another window to grab headline deals before the official Black Friday date later this month.

What’s included in Week 2

The second Friday release adds roughly eight marquee Doorbusters alongside the retailer’s broader early Black Friday event. Standout items in this wave include:

  • Samsung Galaxy S25 Ultra: $400 off (weekend Doorbuster)
  • Samsung 65" S84F OLED 4K TV: about 55% off, now $899.99
  • Turtle Beach Stealth Pro headsets: from $164.99 (roughly 50% off)
  • Samsung washer/dryer pairs: advertised savings up to $1,100, with qualifying pairs starting from about $900
  • Select Miko massagers and air-purifying products: up to 60% off
  • Those Week 2 Doorbusters complement a wider slate of early promotions Best Buy has been running on everything from Apple M4 MacBook Air configurations to Google Pixel phones, gaming desktops and monitors. Examples of early-sale prices circulating now include:

  • 13" M4 MacBook Air (16GB/256GB): $750 (regularly $999)
  • Google Pixel 10: $599 (regularly $799); Pixel 10 Pro: $749 (regularly $999)
  • Acer and HP gaming desktops and laptops with discounts ranging from $200 to $500 off
  • High-refresh monitors and accessories slashed by 30–57%
  • Windows-focused and gaming outlets have also highlighted deep cuts on PC hardware: Acer gaming monitors under $200, RTX 50-series-equipped desktops discounted several hundred dollars, and several Copilot+ AI PCs reduced by notable margins.

    TVs remain the headline category

    Unsurprisingly, televisions dominate the headlines. Best Buy’s early sale has pushed many premium OLED and QLED models to record lows:

  • Samsung S90F OLED (65"): down to $1,399.99 after a roughly $1,100 discount
  • LG C4 OLED (65"): around $1,299.99
  • Samsung S84F 65": $899.99 in the Doorbusters drop
  • Budget options from Insignia and TCL at steep discounts (some sub-$200 for mid-size 4K sets)
  • Best Buy’s Holiday Price Match policy also offers a safety net: if a TV you buy drops in price shortly after purchase, the retailer will match the new price. That reduces the risk of buying early but still leaves room for price movement in a crowded seasonal market.

    Membership perks and limits

    Shoppers with My Best Buy Plus and Total memberships get additional incentives: a $5 bonus reward for every $50 spent on Doorbusters (up to $25 in bonus rewards for the promotion). Most early Black Friday discounts are available to all customers, but members still enjoy perks such as two-day shipping and extended return windows on qualifying items.

    Why retailers are doing this now

    Several major retailers have stretched Black Friday into weeks of rolling deals. Best Buy’s model this year streamlines the cadence: new Doorbuster batches go live every Friday and run through Sunday, while the broader early sale runs across longer windows (some early events are slated to end Nov. 9, with larger promotions continuing through the month). For shoppers, the approach spreads out limited-stock events and reduces the ‘one-day scramble’; for retailers, it smooths demand and drives repeat visits.

    Shop smart: what to watch for

  • Compare final prices: some tech deal trackers show competitors occasionally undercutting Best Buy’s early discounts (for example, select MacBook Air deals have been matched or beaten elsewhere).
  • Check Best Buy’s Holiday Price Match and return policies before buying big-ticket items.
  • Watch membership math: the My Best Buy bonus reward can add value on larger purchases, but factor in the membership cost if you don’t already subscribe.
  • Beware of inventory limits: Doorbusters are typically limited-quantity items and may sell out quickly, especially premium OLED sets and flagship phones.

Bottom line

If you’re planning a big purchase on TVs, gaming PCs, phones or appliances this season, Best Buy’s Week 2 Doorbusters and early Black Friday event present meaningful savings and a chance to avoid last-minute stock shortages. TV deals are particularly aggressive right now, with several flagship OLED and QLED models at record lows. That said, smart shoppers should compare prices, factor in membership perks and recall that other retailers are running overlapping promotions — so a little patience and homework can still pay off.

For the latest listings and to browse the current Doorbusters, check Best Buy’s Black Friday hub at Best Buy.

Best BuyBlack FridayTV DealsHoliday SalesTech Deals